Hi! I’m Lucia
A UX/UI designer and published writer
I work with startups to design solutions for complex problems, especially in the FinTech space. I have been a journalist and marketer in my past life.
Here is a fun fact as an icebreaker: In the past 5 years, I have lived and worked in 17 countries.
UX Case Studies
Blockchain Enabled Property Investment
Responsive Web App
Meridio is a blockchain venture company with a mission to make property shares divisible and easy to trade. I worked with the team to create a web app solution for real estate owners and investors alike.
Intuitive Inventory Management
Responsive Web & Mobile Designs
Tasked to scale a tedious and manual process digitally, I worked with a leading logistics client to bring simplicity and focus to self-service inventory management.
Better Web Experiences for Blockchain Tech
Responsive Web Design
Despite all the hype, blockchain technology still faces challenges in mass adoption due to its complexity and difficulty to use. I worked with Digix–an ambitious digital token company–to design a better cross-device user experience for the average non-technical user.
Cross-Border Payments Made Easy
Mobile UX/UI Design
Multi-currency, cross-border payments cost SME owners time, money and energy. This mobile app was designed to provide a smooth, fast and enjoyable remittances solution.
Connect People Through Music
Mobile UX/UI Design
Music streaming has made listening a solitary experience. I designed a mobile experience to make music social again by connecting listeners with the right people.
DIY Bike Tour Guide
Research + UX Design
Guided bicycle tours are inflexible and costly. Based on in-depth research of consumer needs, I designed an app-as-a-service for independent travelers looking for authentic ways to experience new destinations.
Cross-Device Grocery Shopping
Research + Interaction Design
To make grocery shopping easier for busy working professionals, I conducted extensive research on urban dwellers’ grocery shopping habits and behaviour to design a seamless cross-device experience for them.
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How to Conduct Usability Testing: A Step-By-Step Guide
Originally published on careerfoundry.com as a guest post. With the widespread adoption of user-centric design philosophy, evaluating designs with users becomes increasingly critical in ensuring the success of product experience. Usability testing is a tried-and-true method for evaluating designs directly involving users. It goes beyond simply asking people if they understand the system, and probes potential issues around ease of use
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On choosing to be a UX designer
A new year calls for a new beginning. Rather than going straight into goal setting this year like I always do, I decided to take a moment to reflect on how I can do goal-setting differently this time. When goal setting goes awry in 2017 I set a kind of goal that snapped back at me when it was “achieved”. My goal was
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Data Driven UX – Persuasive Design for Micro-moments
Can you recall your latest search for a new restaurant and how you decided on it? If you're like me, glued to your smartphone and running a dozen applications simultaneously, the decision might start from eyeing a restaurant on the street or hearing about it from a friend, looking it up on a review site, checking it out on Google